For a few hours this weekend we all saw a glimpse of the future. TikTok briefly closed down over the weekend. What will happen over the next few weeks and years to come? No matter what, brands, creators, and marketers will have to rethink their prior assumptions and reliance on platforms.
Our co-founder Jonathan Futa discussed the impending ban and its potential impact on the broader influencer marketing community with Gordon Glenister on the Influence Global Podcast.
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